The best Prime Day fashion deals for summer staples are up to 50% off

July 10, 2025

Listen, I told myself I’d be good this Prime Day — just grab a few essentials and log off. But, oh boy, that was before I stumbled upon the endless fashion deals, and my “just browsing” quickly turned into a full-on closet revamp. Honestly, with prices this low, I don’t even feel guilty about it! With discounts of up to 50% off on popular brands like Bali, Hanes and Adidas, I couldn’t resist. I even found a gorgeous Coach crossbody bag for nearly $120 off, a Vera Bradley travel bag for over 50% off and a podiatrist-approved pair of Clarks sandals for $28 (you can thank me later).

We’re diving into day three of the mega-sale, and I know it can be a bit overwhelming with all the incredible Amazon Prime Day deals out there. But don’t worry — I’m here to help you sift through the sea of discounts to find those real hidden gems! As your go-to fashion editor, I’ve handpicked the very best clothing, accessories, and shoe deals just for you. Whether you’re searching for everyday staples or those stunning statement pieces that make people say, “Where did you get that?!”, I’ve got something special that will fit every style and budget. And the best part? You can snag amazing items starting at just $10!
Shop all my fave Prime Day fashion deals below, and when you’re finished here, be sure to check out our roundup of the best Amazon Prime Day deals. Happy shopping!

Amazon

I found a $10 tee that’s anything but boring, and it’s just as comfy as those well-worn styles you have folded in your drawer. This adorable square neck design has charming ruffled trim and slightly puffed sleeves that give it a fun, trendy vibe. And the best part? It’s more than 60% off right now (prices vary by style). I can’t wait to grab a few to mix and match for summer!

$10 at Amazon

Amazon

These cuties are truly the trendsetters with their stylish oval lenses and sleek metal frames; they stand out in the best way. Each pair comes with a microfiber cloth to keep them clean and a travel pouch to store them in and they are a mere $13 for Prime Day.

$13 at Amazon

Michael Kors

Save nearly $140 on this gorgeous tote. The “Vanilla” white is just right for summer, and it has one large zippered compartment, two side pockets and three more small pockets inside — aka this baby can hold a lot. The Michael Kors’ classic brown version is also on sale for a few bucks more.

$90 at Amazon

Amazon

If you’re in the market for a pair of memory-foam kicks that’ll keep you comfortable and supported all day long, behold these topsellers with glowing five-star reviews from nurses, theme-park fanatics and people who are just constantly on their feet. Not only are they cute, but they’ll support your feet all day thanks to their cushioned insole. Plus, their textile upper wipes clean easily, making them even more practical.

Certain styles and sizes are as little as $49 right now (that’s 35% off). But you’ll have to act fast, as many options are selling out quickly.

$49 at Amazon

Amazon

The ribbed material on this set gives it a polish that your average sweatsuit doesn’t have. The relaxed silhouette is cozy and easy to move around in, while the lightweight poly-blend fabric keeps things cool even when summer is trying to melt you. Snag this apricot style while it’s $34.

$33 at Amazon

Amazon

If you like your bags like you like your savings — big! — this 43%-off tote is calling your name. Roomy and timeless, this lovely can hold it all and then some. And it’s down to just $199 (from $350) right now. I like the version that has Coach’s signature C print, but it also comes in four other styles. 

$199 at Amazon

Amazon

For nearly 200 years, Clarks has been producing shoes that prioritize comfort, and at 45% off, this sandal is close to its lowest price of the year. (Prices vary by size and color.) And did we mention they are podiatrist-approved too? “Clarks offer a lot of support,” board-certified podiatrist, Dr. Polina Zaydenberg tells us. “Most of the shoes have wider toe boxes, which helps prevent bunions, hammertoes and neuromas.” She also says Clarks are great for people with flat feet.

$28 at Amazon

Amazon

With space to fit your wallet, sunnies, phone and other personal items, this cute Coach crossbody will hold more than just the essentials. Wear it across your chest or double up the strap to hang off your shoulder. While there are a few colors to choose from (including more on-sale options), we love this pretty light pink style, and it’s 30% off today.

$276 at Amazon

Amazon

This no-lace, pull-on style earns high marks for its breathable upper and a sole made with responsive cushioning that keeps you comfortable for miles. This shoe’s dual-density outsole provides the stability and support you need for all-day comfort. I love this all-black style that’s just $35 right now.

$35 at Amazon

Amazon

Loungewear looks luxe when it’s monochromatic. Even though this set is casual, it feels so sophisticated and exemplifies the rich mom aesthetic that’s been trending for a while. The black hue is a dream, but there are 16 colors to shop. And since they’re all on sale right now, I’m using this opportunity to grab a few options to add to my rotation.

$20 at Amazon

Amazon

Our readers can’t get enough of this practical pick, raving about how comfortable these shorts are for everything from puttering around the house to vacation (where those pockets will come in handy). These are soft and durable, with a wide elastic waistband and a drawstring for a secure fit. One smitten shopper called them “unicorn shorts.” Made with a cotton-poly blend, they come in black, light gray, charcoal and navy and sizes S-XXL. Now that they’re as little as $13, I may grab them in every color.

$9 at Amazon

Amazon

Underwire bras don’t have to be uncomfortable — take it from the thousands of reviewers who adore this one. It was designed to be extra lightweight and smooth things out under your tops, and the convertible straps can be worn straight or crisscrossed. The mesh detail makes it look more elevated than your standard T-shirt bra, and it’s over 50% off.

Check out our roundup of the best bras of 2025 for more.

$21 at Amazon

Amazon

Linen pants are a summer essential for a reason, and this sleek pair is down to $26 — which is the lowest price I’ve seen. The drawstring waist lets you customize the fit, and the easy, breezy fabric keeps you cool. Shoppers say these are incredibly versatile, stylish and comfy.

$26 at Amazon

Amazon

Cute, comfy and oozing femininity, this gingham top-seller has smocking at the bust to create a distinct, flattering shape and adorable flirty ruffles around the neckline. The A-line silhouette creates a subtle hourglass look. It’s been sitting in my virtual cart for a while, and now that it’s just $29 (the lowest it’s been all year), I’m finally clicking buy, since I don’t think it will dip any lower this summer.

It also looks very similar to Hill House’s bestselling Ellie Nap Dress, which retails for nearly $200.

I’m fond of the blue, but there are seven other colors in sizes XS-XXL. The red would be adorable at a barbecue — we’ll dub it tablecloth chic, and we mean that in the best possible way.

$29 at Amazon

Amazon

Amazon

Looking for a pair of slides that have a more refined feel? You really can’t go wrong with these. Not only do they feature a cushioned insole that makes them comfortable enough to wear all day long, but the fashion-forward leather slides are so stylish that you can wear them to fancy dinners or nights out on the town. Grab them in this gold color as well as black, coral and camel while they’re all still on sale.

$47 at Amazon

  • livho Trendy Polarized Aviator Sunglasses

  • Wirarpa 5-Pack of Women’s High Waisted Underwear

product collage with two models, a coach bag and adidas shoes on purple backgroundproduct collage with two models, a coach bag and adidas shoes on purple background

Closet: upgraded. Bank account: still thriving. That’s Prime Day for you. (Amazon)

If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $35 or more.)

The reviews quoted above reflect the most recent versions at the time of publication.

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